Last week during the Google+ event a new Nik Plugin was announced! Analog Efex Pro is a plugin that allows you apply filter effects to your images. The filters are designed to replicate old cameras. Think of them as Instagram style filters in a you can apply during your normal post processing workflow. Here is an image that I shot during the Scott Kelby Worldwide Photo Walk in early October that I applied an classic camera filter to and tweaked a little in the plugin.
Personally I am not a real big fan of using these filters (why do I want to make an image that looks great, look like it was shot with a toy camera) and it really takes the right image to use them. So at this point, I don’t know if it is something I will add to my worflow a lot anyway but I will go over some of my images and see if any are appropriate. However just having the option if I ever want to is nice.
The new filter will automatically be downloaded to your system if you already have the Nik Collection by Google installed on your system. It will also set itself up in your host applications like Lightroom or Photoshop so you really don’t have to do anything.
If you are don’t already have the Nik Collection by Google I would suggest seriously looking at it. While I use all of the plugins there are a few that I almost can’t live without and almost all of my images for print get run through the plugins. They are Color Efex Pro 4, Silver Efex Pro 2, HDR Efex Pro 2 and Sharpener Pro 3 (for printing). The other plugins that are included in the collection are Viveza 2 (for colour correction), Dfine 2 (for Noise reduction) and now Analog Efex Pro.
For the price of 149.00 for the entire collection you can’t really go wrong! Before Google bought Nik Software in the fall of 2012, many of these plugins cost more than that just for the single plugin! The Nik Collection plugins are used by Pro and Amateur Photographers around the world and are a valuable part of any photographers digital darkroom!
While I can use Photoshop to create most of the effects in the plugins, with the Nik Collection I can save a lot of time using and tweaking the presets to my own liking!
You can download a 30 day trial or purchase the software at http://www.google.com/nikcollection/